An automated marketplace, releasing first for Pokémon card sellers
Start with the photos you already take. Rukata builds the listing, shows what you’ll keep, and waits for your approval before anything goes live.
You choose the condition, price, photos, and lowest amount you’ll accept.
First 100 sellers · 1 year of 0% Rukata commission for $30
This is one real card, photographed on a phone. Nothing is listed from this page.
Photos
Take as many as the card needs. Most sellers add the corners, an edge and the holo. None of it is required, and you pick which ones go up.
Reshiramex173/086,WhiteFlare,SpecialIllustrationRare.
$495
TCGplayer market price from 09/09/2026, rechecked every 6 hours.
Approve and list it
Nothing was listed until you tapped that.
Nobody bought, so the price gradually moves towards your lowest asking price.
Your lowest asking price, $465
It stops there. It never goes lower.
On a $495 card
eBay seller with a Store
$433
Rukata founding seller
$480
Keep about $46 more
Even if it sells for less here
eBay’s 12.35% is the trading card rate with a Store. That is 12.43% on a $500 card. Without a Store it is 13.25% and you keep $429, so we show the smaller gap. Both sides use the item price only. eBay also charges on shipping. Stripe’s fee is passed to you at cost and applies to the whole charge, so shipping and tax add a little to ours. Estimates, United States rates.
Nothing goes live and no price moves until you say yes. Card payments are handled by Stripe.
The first 100 sellers get 1 year of 0% Rukata commission for $30, paid once for the year.
No payment today. Card payments are handled by Stripe. Their processing fee and a 30¢ completed-order fee still apply.
Founding sellers pay no Rukata commission for their first year. Card payments are handled by Stripe, and Stripe’s processing is passed through to you at cost without a markup, currently about 2.9% plus 30¢ on a domestic card. International or non-standard cards cost more. A 30¢ fee applies to each completed order. The plan renews yearly at $30 unless canceled, and you will see the full terms before choosing or paying. The waitlist is open to everyone, and the founding price is limited to the first 100 sellers when Rukata opens.
What year two costs: the same $30. The founding plan renews at $30 a year and stays at 0% Rukata commission. It is not an introductory rate that resets, and we will not move you to a different price than the one you signed up at. If you cancel, you drop to the free plan, which is 2% per sale with no subscription and nothing to pay monthly. For comparison, the normal plans are Free at 2%, Pro at $19 a month for 0.5%, and Scale at $59 a month for 0%.
You’ll be emailed when Rukata launches!
When Rukata opens
Post one short video with your honest opinion on Rukata and send us the link. One reward per seller, on any paid plan.
I’ve sold Pokémon cards as well as other things for the past 14 years to survive since I’ve been on my own since 19. The only way for me to compete against established sellers was developing a business model years ago. I would look at MSRP vs market prices and I would purposely undercut the established sellers while also making sure my packaging, communication, and shipping speed was 10x better than anyone else. I gained customers rapidly like this.
I’ve gotten reviews you could run a car over my box and it wouldn’t damage the card inside. I did this for every card, expensive or not, because everyone deserved the same quality.
If a pack was $6 normally, and people were charging $12, I would only charge $8, because profit was profit to me, and to me it was more important to have a good heart and an honest business model. It wasn’t about hustling my customers. It was so they could use that extra money on other things. I’ve endured difficult times on my own, so I know that extra money could have helped someone.
I am applying that same business model to Rukata. Undercut other competitors while making a platform that is 10x better and faster than any other platform, while giving you a good deal. I plan to have an open chat server to be able to communicate with my users for fixing bugs, or building new features. Thank you for your time.
Luke, founder of Rukata